Social Media Calendars for Health and Wellness Brands
One worked example, the 30-Day Strength and Stamina Builder, carried from structure to post-challenge follow-up.
You have to design the challenge itself and the content that promotes it, all before the start date. Doing both from a blank page is slow. This deck follows a single worked example from structure to wrap-up.
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This is a ready-to-use, editable PowerPoint deck of 51 slides for planning a 30-day fitness challenge campaign. It covers challenge design, a 30-day content calendar, caption templates, KPIs and automation, plus promotion before, during and after. It suits fitness studios, coaches, wellness brands and their marketers.
Chapter 1 defines the core elements of a challenge: theme, duration and a measurable goal, then builds the 30-Day Strength and Stamina Builder as a running example. A structure template covers challenge type (attendance, activity, metric or hybrid), scoring method and primary metric.
Chapter 2 is the content calendar. A suggested content mix (workout tips and demos, member spotlights, challenges and competitions and more) leads into four weekly blueprints, from Day 1 habits to Home versus Gym, Strength and Hypertrophy and the Final Push. A Day X caption template and an example caption show how to keep daily posts consistent.
Chapters 3 and 4 cover KPIs, a tracker with weekly targets, an automation workflow for enrolment, onboarding and progress, then promotion in three phases: pre-challenge teasers, during-challenge check-ins and leaderboards, and post-challenge celebration with a testimonial request email. Chapters 5 to 7 add two case examples, a weekly planner, engagement prompts and fixes for low sign-ups or mid-challenge drop-off.
Tap a slide to enlarge it.
Choose a theme and duration from chapter 1, then fill the weekly planner template with your team.
Present the challenge structure, calendar and promotion phases as a ready outline for a gym or wellness brand.
Use the Day X caption template and engagement prompts to draft your first week of posts.
Download the deck instantly, open it in PowerPoint, Keynote or Google Slides, and edit the example challenge to match your own. Slide 5 helps you define the core elements first.
Instant download, no password. One-time payment.
Instant download. Single-user licence.
For your own use: present it, adapt it for your own sessions. Please do not resell or redistribute the file.
Educational content, not medical or professional advice. Health-marketing claims are regulated, so check the rules that apply where you publish.
Yes. It is a standard .pptx file with editable text, shapes and tables, so you can change wording, colours, order and examples. It opens in PowerPoint and Keynote, and you can upload it to Google Drive to open in Google Slides. Layouts can shift slightly if a font is missing, so check the slides before presenting.
This deck is part of Social Media Calendars for Health and Wellness Brands, ten decks sold singly for INR 99 (USD 1.49) or together for INR 599 (USD 7.99). The others are: Community-Building Content Plan; Expert Interview Promotion Calendar; Mental Wellness Brand Content Grid; Nutrition Coach Monthly Calendar; Skincare Brand Story Calendar; Supplement Brand Education Calendar; UGC and Testimonials Workflow; Wellness Newsletter Repurposing; Yoga Studio Engagement Plan.
Both. Present the structure and promotion chapters to a studio team, or use the planner and caption templates as a solo checklist.
It uses exercise topics as post ideas for a worked example. It is not a training programme, and anyone you invite to a challenge should be encouraged to check with a qualified professional if they have health concerns.
No. The deck includes illustrative targets and case examples as planning aids. Set your own goals and do not present them to participants as expected results.
₹99 including 18% GST for buyers in India, or $1.49 for buyers outside India. One-time payment, no subscription, with an automatic invoice.
Instantly. Your download page opens the moment payment succeeds, and a permanent link is emailed to you. No account or password is needed.
Yes. It is standard PowerPoint (.pptx), so you can change text, add your logo and remove slides. It opens in PowerPoint, Keynote and Google Slides.
Because it is a digital download, files are not refundable once downloaded. We always refund a duplicate charge or a failed delivery, and if a file is corrupted and we cannot fix it within 3 working days. Full terms: bodhih.org/refunds.
Measure the skill with an assessment.
Turn what you take from this deck into an individual development plan (IDP) on Jobulary, starting with one challenge to design and a date to review your KPIs.
Bodhih Training delivers live corporate programmes on campaign planning, data-driven decisions and team engagement.
A complete workshop on the topic.
A complete workshop on the topic.
