Launch your coaching or consulting practice with a plan, the numbers and the words
A complete launch toolkit for coaches, consultants, trainers and private-practice counsellors: decide, choose a niche, design the offer, set up properly, price it, find the first clients and run the first 90 days.
- A 10-chapter e-book that walks one composite career coach through a 90-day launch, with every step tied to a file
- The Practice Launch Workbook: 15 sheets covering niche matrix, offer ladder, budget, set-up checklist, outreach log, first-ten plan, enquiries, clients, visibility, weekly rhythm, launch metrics and two dashboards
- An 8-sheet Income Model and Pricing Calculator with your price floor, offer checks, mix scenarios, runway and a value-fee check
- 4 fillable PDF forms, 6 Word documents including 50 launch messages and 29 AI prompts, 4 cheat sheets, a 54-event calendar and a 30-task board
The Practice Launch Kit · Bodhih Pro Kits · 212 by Bodhih Training, trainers to 2,000+ companies since 2008.
How do I start a coaching or consulting practice?
Work out your runway and price floor first, choose one niche you can describe in your clients' words, sell one core offer, set up insurance, banking, contracts and records with advisers, then find first clients through people who already trust you and run discovery calls without pressure. The Practice Launch Kit from Bodhih Training gives you a file for each step.
Want the full free guide first? Read How to Start a Coaching or Consulting Practice and Find First Clients.
You already feel the problem. Here is what it is costing you.
Good at the work, unsure about the business
You can coach, consult or train. What you have not done is choose a niche, set prices, sort insurance and agreements, and ask people to pay you, all at once.
A message nobody recognises
'I help people reach their potential' is warm and true, and nobody's problem. Without a niche, referrers do not know who to send and visitors do not see themselves.
Prices set by feel
A day rate based on an old salary forgets the unpaid hours of a practice. Pricing by feel usually means pricing by fear, and discounting on calls.
Discovery calls that turn into free sessions
The call goes well, the prospect has an insight, thanks you warmly and does not book. The fee was never mentioned.
Set-up gaps you are not sure about
Insurance for online clients, where notes should live, what an agreement needs, what your professional body allows on testimonials. Each one feels small until it is not.
No idea whether it is working
Some weeks feel busy, some feel flat. Without enquiries, calls, conversion and revenue in one place, it is hard to know what to keep and what to stop.
Picture the next few weeks with the kit open beside you.
Picture your first Monday. Instead of polishing a logo, you open the Start Here map, type your numbers into the calculator and see your runway and price floor. By lunchtime you know the lowest rate that works and whether to launch part-time.
Now it is week three. As you send five personal messages from the library and log them, the Outreach Log tells you who to follow up and when. Two pilot places are filled by people who already trust you, and your first discovery calls are on the calendar.
Imagine a call in week six. You listen for most of it, check fit honestly, then describe your programme and say the fee as a plain number. You agree a next step and a date. The same-day follow-up is already written. Whether they say yes that day or the following week, you never had to push.
And then day 90. You open the Dashboard and the Revenue View: enquiries, calls, conversion, clients, revenue and hours. Whether you start with the e-book tonight or the calculator tomorrow morning, the next 90 days start from what this launch taught you.
19 files that do the work for you
The e-book shows you how. The tools make it happen. Here is exactly what you download.
The Practice Launch Kit (e-book, PDF)
The guide: methods, worked examples, scripts and exercises
Start here: practice launch map
The whole launch as ten steps with the file to open at each, your first hour, a 30/60/90 day use plan and links to measure your starting point.
Practice Launch Workbook
15-sheet workbook: settings, niche matrix, offer ladder and income model, launch budget, set-up checklist, outreach log, first-ten-clients plan, enquiries and calls, clients, visibility plan, weekly rhythm, launch metrics and two dashboards with charts.
Income Model and Pricing Calculator
8-sheet calculator: revenue needed, hourly and day-rate floor, offer pricing check, offer-mix scenarios, a 12-month savings runway and a value-based fee check.
Niche, offer and first-ten-clients worksheet
Four-page fillable worksheet: the specific problem you solve and for whom, three niche options scored, your offer ladder and first offer, and a named list of the first people to contact by source.
Launch readiness checklist
Two-page fillable checklist across money, set-up, professional standards, offer, systems and visibility, with a readiness score and a go, go-with-gaps or wait decision.
Discovery call sheet
Two-page fillable call sheet: preparation, the five parts of a 30 to 45 minute discovery or chemistry call with prompts, fit check, offer and agreed next step, and the follow-up record.
Weekly launch review and day-90 retrospective
Three-page fillable form: a 30-minute Friday review of numbers, energy and next week's priorities, and a day-90 retrospective that compares results with targets and sets the next quarter.
Launch message library
50 ready-to-edit messages in 9 groups: announcements, referral asks, partnerships, speaking pitches, pilot invitations, enquiry replies, call follow-ups, testimonial requests within professional rules and polite refusals.
Discovery call script and conversion guide
The five-part discovery call with exact words, a 24-question bank, responses to 12 common concerns, the same-day follow-up, a one-page proposal letter template and ten rules for converting without pressure.
Launch documents pack: plan, offers, website and profile
Three-part Word template: a one-page 90-day launch plan, one-page offer descriptions for every rung with a completed core-offer example, and copy templates for a five-page website and your professional profile.
Client agreement discussion sheet and practice policy
A 16-topic discussion sheet in plain words to take to your lawyer, three-way contracting steps for sponsored work, and a one-page boundaries and confidentiality policy with 11 sections.
Worked example pack: a career coach's 90-day launch
The kit's forms and sheets completed for one illustrative composite case, from the decision to launch to the day-90 retrospective: niche, offer ladder, pricing, set-up, first ten plan, a discovery call, a weekly review and the results.
AI prompt pack for launching a practice
29 tool-agnostic prompts grouped by the 9 steps of a practice launch, each with what to paste in and what to check before you use the output, plus confidentiality rules.
Niche, offer and call decision card
If-this-then-that card for 9 niche and offer decisions, 6 moments on a discovery call and 6 launch situations.
Practice launch mistakes to avoid
Twelve launch mistakes with what to do instead and the file that helps, plus six inner-game traps.
Practice set-up notes by country (October 2026)
Dated quick reference: what to check on structure, registration, tax, insurance, titles, data and advertising, verified country notes for the UK, US, India and Australia, and professional bodies.
90-day practice launch calendar
54 calendar events across the 90 days, from launch-day announcements to the day-90 retrospective, each naming the file to open. Import into a new calendar and move to your dates.
Practice launch task board
30 launch tasks as a CSV ready to import into Trello, Asana, Notion, Planner or Jira, with phase, week, the file to open and a due date.
Chapter by chapter
Each chapter opens with a real situation, gives you a method and ends with something to do today, using the tools in your kit.
- Format
- PDF e-book + XLSX + fillable PDF + DOCX + printable PDF + ICS + CSV
- Files
- 19 files plus a one-click ZIP
- E-book
- 60 pages
- Workbooks
- 15-sheet launch workbook and 8-sheet calculator, with sample data, formulas and charts
- Works with
- Excel, Google Sheets, LibreOffice, Word, Google Docs, Acrobat Reader, GoodNotes, Google Calendar, Outlook, Apple Calendar, Trello, Asana, Notion, Planner, Jira
- Best for
- Solo practitioners and small firms launching a coaching, consulting, counselling or training practice, full-time or part-time, in any country and currency
Opening the Door
Who the kit is for, what it covers, the ten-step method and how the tools fit together.
Deciding to Launch: Runway, Part-Time First and the Honest Numbers
Runway, part-time or contract-supported launches, paid hours, income target, price floor and stop rules.
Niche: The Specific Problem You Solve
Choosing one group with one problem you can name in their words, scored on five criteria.
The Offer Ladder and Your First Offer
Building a small offer ladder, selling one core offer first, and using pilot places well.
Credentials, Professional Bodies and Business Set-up Basics
Professional bodies, credentials, regulated titles and the eight areas of business set-up.
Pricing and the Income Model
Pricing from a floor, testing the offer mix against your capacity, payment terms and value-based fees.
Finding Your First Ten Clients
Warm network, referrals, partners, talks, communities and pilots, with personal messages and a log.
The Discovery Call: Converting Without Pressure
A five-part discovery call that decides fit for both people, states the fee plainly and avoids pressure.
Website, Profile and One Visibility Channel
Five clear website pages, a profile that names the problem, one channel, and testimonials within the rules.
Systems, Agreements, Records and AI
The minimum system, the client agreement, three-way contracting, records and safe use of AI.
The 90-Day Launch Plan, Weekly Rhythm and the Inner Game
Three 30-day phases, the weekly rhythm, four launch numbers and the inner game of selling yourself.
The Door Is Open
What you now have and the three habits to keep after the launch.
Launch Metrics Definitions
Plain definitions for the launch metrics, matched to the workbook.
Using AI in Your Practice Safely
Six rules for using AI in a coaching, consulting, counselling or training practice.
Not just reading. Tools you will actually open again.
E-book
- The Practice Launch Kit: 10 chapters, 2 appendices and 6 hand-drawn figures (PDF)
Start here
- 00-Start-Here-Practice-Launch-Map: the launch as ten steps with the file to open at each, your first hour and a 30/60/90 day use plan
Spreadsheets
- Practice Launch Workbook (15 sheets): Start here, Settings, Niche Matrix, Offer Ladder, Launch Budget, Set-up Checklist, Outreach Log, First Ten Plan, Enquiries, Clients, Visibility Plan, Weekly Rhythm, Launch Metrics, Dashboard with 26 live measures and a pipeline chart, and a Revenue View with a cumulative revenue chart
- Income Model and Pricing Calculator (8 sheets): revenue needed, hourly and day-rate floor, offer pricing check, mix scenarios, 12-month runway, value-based fee check and a summary chart
Fillable PDF forms
- Niche, offer and first-ten-clients worksheet: the problem in your clients' words, options scored, offer ladder and a named contact list
- Launch readiness checklist: money, set-up, professional standards, offer, systems and visibility, with a go, go-with-gaps or wait decision
- Discovery call sheet: the five parts of the call, fit check, offer, next step and follow-up
- Weekly launch review and day-90 retrospective
Word documents
- Launch message library: 50 messages from announcements and referral asks to testimonial requests within professional rules
- Discovery call script and conversion guide: exact words, 24 questions, responses to 12 common concerns and a one-page proposal letter
- Launch documents pack: one-page 90-day plan, offer descriptions with a completed example, website and profile copy
- Client agreement discussion sheet (16 topics in plain words for your lawyer) and a one-page practice policy on boundaries and confidentiality
- Worked example pack: one composite career coach's 90-day launch, every main form completed
- AI prompt pack: 29 prompts, each with what to paste in and what to check
Cheat sheets
- Niche, offer and call decision card
- Practice launch mistakes to avoid
- Practice set-up notes by country, dated October 2026
Calendar and import
- 90-day practice launch calendar (ICS): 54 events for Google Calendar, Outlook or Apple Calendar
- Practice launch task board (CSV): 30 tasks for Trello, Asana, Notion, Planner or Jira
When you have worked through it, you will be able to…
Every outcome is practised with a worked example and a tool, not just described.
- Work out your runway, revenue needed and hourly price floor before you commit
- Choose a niche you can describe in one sentence, using your clients' own words
- Design an offer ladder and a one-page core offer, with pilot terms
- Organise set-up across structure, registration, insurance, banking, books, agreement, privacy and professional body, with the right adviser for each
- Price each offer so it clears your floor, and test the offer mix against your capacity
- Plan and log outreach to your first clients, and see which sources produce clients
- Run discovery calls that decide fit, state the fee plainly and end with an agreed next step
- Track enquiries, calls, conversion, revenue and hours every week, and run a day-90 retrospective
Know your starting point. Prove your progress.
People who measure before and after improve faster and can show it. AssessAll, our sister assessment platform, has AI-graded assessments that pair with this kit. Take one now, work through the kit, then re-take it.
A taste of Chapter 2
A niche is not a marketing trick. It is the answer to the question every prospective client is silently asking: is this for someone like me, with a problem like mine? When the answer is obviously yes, everything downstream gets easier. Referrers know who to send you. Your website writes itself. Your discovery calls are shorter because the person already knows why they are there. And you get better faster, because you see the same problem many times. The fear is always that a niche will shrink your market. In practice, a clear niche is what makes you visible at all. Sarah still coaches people who are not new heads of department; they simply find her through the ones who are.
The honest comparison
| Free templates and typical advice | This kit | |
|---|---|---|
| Deciding to launch | Resign and hope | Runway, paid hours and a price floor worked out on a calculator, with stop rules |
| Niche | 'I help people reach their potential' | Options scored on five weighted criteria and a one-sentence statement with boundaries |
| Pricing | Old salary divided by days | An hourly floor from your numbers, an offer pricing check, mix scenarios and a value-fee check |
| First clients | Post and wait | 50 personal messages, an outreach log with follow-up flags and a first-ten plan by source |
| Discovery calls | A free session with no offer | A five-part script, 24 questions, 12 concerns answered, no pressure and a same-day follow-up |
| Set-up and ethics | Skipped or assumed | Readiness checklist, agreement discussion sheet, practice policy and dated country notes |
| Measurement | A blank tracker | Live dashboards for pipeline, conversion, revenue against target and hours |
Made for you if…
- Professional, executive, life and career coaches opening or relaunching a practice
- Independent consultants and small consulting firms leaving employment or a larger firm
- Trainers and facilitators who want to run paid programmes under their own name
- Counsellors and therapists setting up private practice who want help with the business and admin side
- Practitioners launching part-time alongside a job or contract work
- Practitioners in India, the UK, the US, Europe, Australia, Singapore, the Gulf and Africa
Probably not for you if…
- Anyone wanting clinical, legal, tax or financial advice: the kit is educational and points you to your professional body, accountant and lawyer, with country notes dated October 2026
- Anyone looking for a guaranteed client list or income: the kit gives you a method and tools, not promises
- Practitioners who already have a full practice and need to design a signature product or run engagements: The Signature Programme Builder and The Consulting Engagement Kit go deeper there
Built by trainers, tested in real rooms.
Bodhih Training has designed and delivered corporate programmes since 2008. Bodhih Pro Kits package what works in those workshops into a guide plus the exact tools we use, so you can apply it the same day without a facilitator in the room.
From here to using it in three steps
- STEP 1
Tap Get the kit
Name, email and country. UPI, card or netbanking in India; international cards everywhere else. No account to create.
- STEP 2
Download instantly
Your download page opens at once, with every file and a one-click ZIP. A permanent link lands in your inbox too.
- STEP 3
Open the first tool
Start with the quick-start chapter, then the main spreadsheet or planner. Most buyers use something from the kit the same day.
Your practice starts with one honest number and one personal message.
Open the Start Here map, type your numbers into the calculator and write the first email to someone who already believes in your work. Whether you begin with the e-book this evening or the worksheet tomorrow morning, your first hour is already planned.
Personal licence for the buyer's own use (and use with your own team or clients where the kit says so). Please don't share or resell the files. Team and company licences: solutions@bodhih.com.
What buyers say
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The Bodhih family, when you are ready for more
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How do I start a coaching business with no clients?
Start with your numbers (runway and price floor), choose one niche, write one core offer, and set up insurance, banking and an agreement. Then tell the people who already know your work, personally, one message at a time, and ask for referrals and pilot clients. The kit gives you the calculator, the worksheet, the messages and a 90-day calendar for exactly this.
How much should a new coach or consultant charge?
Work out the revenue you need, divide it by the paid client hours you can realistically deliver, and treat the result as your floor. Each offer's price, divided by all the hours it takes including preparation and admin, should clear it. The Income Model and Pricing Calculator does the arithmetic in any currency.
How do I find my first coaching or consulting clients?
Usually through people who already trust you: your network, former colleagues, referrals, partners who serve the same clients, talks to associations and communities, and a few pilot places. Content helps over time but is slow at launch. The message library and the Outreach Log are built for this.
What is a discovery call, and how do I avoid being pushy?
A short free conversation to decide whether you can help and want to work together. Listen for most of it, check fit honestly, describe your offer and fee plainly, and agree a next step with a date. No invented deadlines, no discounts on the call and no promises of results.
Is this suitable for counsellors and therapists?
Yes, for the business and administration side of private practice: pricing, set-up, client admin, outreach and planning. Clinical practice, licensing, supervision, confidentiality rules and record-keeping law follow your regulator and professional body, and the kit says so wherever those topics come up.
Is this legal, tax or financial advice?
No. The kit is educational. Templates such as the agreement discussion sheet are starting points for your lawyer, and money tools are planning aids for conversations with your accountant. Country specifics are kept in one cheat sheet dated October 2026. Check your accountant, lawyer, insurer and professional body before acting.
How do I measure my starting point as a practice owner?
AssessAll offers assessments that match this kit, including Founder to CEO, Consultative Selling & Client Advisory and Task Prioritisation & Planning. Take one before you launch and again after 90 days to see what has changed. Links are on the Start Here map; the assessments are separate products, not included in the kit.
How do I turn my launch goals into a plan I actually follow?
Pair the 90-day calendar with a goal method that plans for obstacles. Jobulary's guide to the WOOP method (Wish, Outcome, Obstacle, Plan) explains one way to do that, and the link is on the Start Here map.
Can I use AI tools to help launch my practice?
Yes, for drafting messages and website copy, structuring proposals, researching a sector and rehearsing calls. Never paste anything that identifies a client, and keep decisions human. The AI prompt pack has 29 prompts with what to paste in and what to check, and Appendix B sets out six safety rules.
Which software do I need?
The workbooks open in Excel, Google Sheets or LibreOffice with no macros. The forms fill in Acrobat Reader and most PDF apps, the templates open in Word or Google Docs, the calendar imports into Google Calendar, Outlook or Apple Calendar, and the CSV imports into Trello, Asana, Notion, Planner or Jira.
What is the refund policy?
Digital kits are non-refundable once downloaded. The exceptions are corrupted files that are not fixed within 3 working days, duplicate charges, or failed delivery.
How much does The Practice Launch Kit cost?
₹1,299 including 18% GST for buyers in India, or $34 for buyers outside India. One-time payment, no subscription, with an automatic invoice.
How do I get the files after paying?
Instantly. Your download page opens the moment payment succeeds, and a permanent download link is emailed to you. Download each file separately or everything in one ZIP.
What software do I need?
Any of the usual tools: Excel or Google Sheets for spreadsheets, Word or Google Docs for templates, Adobe Acrobat Reader, Preview, Xodo or GoodNotes for the fillable PDFs, and Google, Outlook or Apple Calendar for the calendar plan.
Can I get a refund?
Because it is a digital download, kits are not refundable once downloaded. We always refund a duplicate charge or a failed delivery, and if a file is corrupted and we cannot fix it within 3 working days. Full terms: bodhih.org/refunds.
Can my company buy this for a team?
Yes. Team and company licences, and workshops on this topic run by Bodhih Training, are available. Write to solutions@bodhih.com or call +91 99000 11601.
