Social Media Calendars for Coaches and Consultants
A client-first plan for coaches and consultants who want to be found on Instagram without chasing vanity numbers.
Coaches and consultants need the right audience, not the biggest one, and that calls for a plan that connects posts to conversations. Building such a plan and explaining it to a team or a cohort takes hours. This deck puts the structure and the templates in one place.
Last updated
This is a ready-to-use, editable PowerPoint deck of 51 slides on planning Instagram content for coaches and consultants. It covers the ideal client avatar, content pillars, a content mix, a 30-day calendar, caption anatomy, Reels, carousels and Stories, a KPI tracker and common pitfalls.
The deck opens with the case for a client-first approach: a pipeline mindset over popularity, backed by performance data and an 'anti-guru' tone. Chapter 2 helps you define an ideal client avatar and a one-sentence unique value proposition, then choose three to five pillars such as mindset, productivity and client acquisition, shown as spokes around the client.
Chapter 3 introduces a content mix across educational, engagement and promotional posts and gives a Week 1 template with day, format, topic and pillar. Chapter 4 breaks a caption into hook, value or story, and call to action, with caption ideas for problem and solution, behind-the-scenes and myth-busting posts.
Chapters 5 to 7 cover how to use Reels, carousels and Stories together, a five-metric weekly KPI tracker with a Sunday review, and four categories of content prompts. The last chapters list four common pitfalls, and include three case-study slides that you should treat as illustrations.
Tap a slide to enlarge it.
Work through the avatar, UVP and pillar slides, then fill the Week 1 template and repeat it for the month.
Present chapters 2 to 4 and let each person draft an avatar and three captions using the hook and CTA structure.
Use the KPI tracker and the pitfalls chapter to check whether your account is built for conversations or only for views.
Download the deck instantly, open it in PowerPoint, Keynote or Google Slides, and edit it for your niche. Slide 49 sets out the implement, iterate, inspire action plan.
Instant download, no password. One-time payment.
Instant download. Single-user licence.
For your own use: present it, adapt it for your own sessions. Please do not resell or redistribute the file.
Yes. It is a standard .pptx file with editable text, shapes and tables, so you can change wording, colours and order and add your own examples. It opens in PowerPoint and Keynote, and you can upload it to Google Drive to open in Google Slides. Layouts can shift slightly if a font is missing, so check the slides before presenting.
This deck is part of Social Media Calendars for Coaches and Consultants, ten decks sold singly for INR 99 (USD 1.49) or together for INR 599 (USD 7.99). The others are: 30-Day Thought Leadership Calendar; Client Objection Content Plan; Evergreen Email-to-Social Repurposing; Lead Magnet Promotion Calendar; LinkedIn Consultant Content Grid; Quarterly Content Planning Workflow; Storytelling Posts for Authority; Testimonial and Case Study Calendar; Webinar Launch Calendar.
Both. Chapters on the avatar, pillars and captions present well in a workshop, and the prompt banks and KPI tracker suit self-study.
They are unnamed, source-free illustrations. Do not present them as results anyone can expect, and replace them with your own verified examples.
No. The deck says growth is the compounded result of strategy and consistency, and that follower counts matter less than enquiries. We make no promise of followers, leads or revenue, and you should not either.
₹99 including 18% GST for buyers in India, or $1.49 for buyers outside India. One-time payment, no subscription, with an automatic invoice.
Instantly. Your download page opens the moment payment succeeds, and a permanent link is emailed to you. No account or password is needed.
Yes. It is standard PowerPoint (.pptx), so you can change text, add your logo and remove slides. It opens in PowerPoint, Keynote and Google Slides.
Because it is a digital download, files are not refundable once downloaded. We always refund a duplicate charge or a failed delivery, and if a file is corrupted and we cannot fix it within 3 working days. Full terms: bodhih.org/refunds.
Measure the skill with an assessment.
Measure the skill with an assessment.
Turn what you take from this deck into an individual development plan (IDP) on Jobulary, starting with a client avatar and a weekly 15-minute review habit.
Bodhih Training delivers live corporate programmes on personal branding, communication and professional visibility.
A complete workshop on the topic.
A complete workshop on the topic.
