Turn top sellers into sales leaders who coach real deals — with a 2-day programme that is already built.
The SALES model programme for junior sales leaders — facilitator guide, slide decks, workbook, role plays, case studies and assessments — written by Bodhih Training and ready for you to brand and deliver.
- 2 days · 16 contact hours, coaching-style: roughly 70% activities and live deal coaching, 30% frameworks
- Participants build 7 working artefacts from their own live pipeline — not generic case studies
- GROW-based pipeline coaching, the VERB objection framework and a deal strategy template, all ready to teach
- Industry-agnostic: B2B, B2C, SaaS, financial services, manufacturing, retail and more
- Every file editable — add your logo, your market's examples, and deliver
Sales Training Techniques Trainer Toolkit by Bodhih Training — built on programmes delivered to 2,000+ companies since 2008.
The workshop is on the calendar. The material isn’t.
They were promoted for selling, not coaching
Your participants were the best reps on the floor. Now they manage people, and they coach by jumping into the deal themselves. Teaching the shift from player to coach needs a design built for leaders, not sellers.
Generic role plays, sceptical room
Experienced sales people switch off the moment a fictional case study appears. You need activities that run on their real pipeline, their real deals and their real objections — and that takes serious design time.
Sales directors want proof
Commercial sponsors ask what changed on the forecast. Without artefacts built in the room, a manager observation checklist and assessments, sales training is easy to dismiss as a nice two days out.
Picture the evening before your programme.
Picture the morning of Day 1. Your participants arrive with a CRM export under their arm, because the pre-work told them to. Within the first session they are drafting a Sales Leadership Standard their team could self-assess against — and you are simply following the Facilitator Guide.
By the afternoon they are working through the SALES model: attracting and qualifying with a Qualification Coaching Checklist, then practising discovery debriefs on deals that are genuinely open right now. The debate gets lively, because the deals are real.
On Day 2 they run GROW-based pipeline reviews with each other, build an Objection Response Library using the VERB framework and prepare a deal strategy before a real proposal goes out. The programme closes with a Sales Culture Charter, a 30-Day Sales Leadership Action Plan and an accountability partner.
And as you deliver it, you'll find yourself noticing how quickly the conversation turns from 'my deals' to 'my team's deals'.
What you will deliver
A complete design, sequenced and timed — so every session has a purpose and every activity lands.
- Framework
- SALES — Set the Standard, Attract and Qualify, Lead the Conversation, Execute to Close, Sustain the Team
- Length
- 2 days · 16 contact hours
- Style
- Around 70% activities and live deal coaching
- Outputs
- 7 artefacts built from live pipeline
- Group size
- Optimal 10–16, max 20
- Formats
- In-person or 4 × half-day virtual
Set the Standard
From top performer to team coach — building a Sales Leadership Standard and an activity dashboard for the team.
Attract and Qualify
Pipeline maths and a Qualification Coaching Checklist to use on every deal review.
Lead the Conversation
Coaching discovery and objections — the Discovery Debrief Framework and the VERB objection approach.
Execute to Close
Pre-proposal coaching questions and a Deal Strategy Template applied to live opportunities.
Sustain the Team
A GROW-based pipeline review cadence, recognition and a Sales Culture Charter.
Commitment and action planning
A 30-Day Sales Leadership Action Plan, commitment ceremony and accountability partners.
Everything for the room. Nothing left to build.
Unlocks the moment you pay. Until then, here is exactly what you will be downloading.
What your participants will be able to do
Designed for sales team leaders, business development managers and account managers with team responsibility; leaders in their first 0–3 years of managing a sales team, often promoted from top individual performer and cohorts of 10–16 in any industry.
- Understand the junior sales leader's role as team coach, pipeline manager and culture-setter
- Apply the SALES model to coach team members through the full cycle, from prospecting to close
- Use pipeline data and CRM metrics to spot performance gaps, forecast more accurately and drive consistent activity
- Run GROW-based coaching conversations that develop skills and hold people to targets
- Coach objection handling with the VERB framework and a team Objection Response Library
- Prepare deal strategy with their team before major proposals go out
- Build a high-performance sales culture through recognition, healthy competition and deliberate leadership behaviour
Walk in with data. Walk out with proof.
Trainers who measure before and after design sharper sessions — and get rebooked. AssessAll, our sister assessment platform, has assessments that sit naturally alongside this programme.
Walk in knowing where every participant starts.
Pair Sales Training Techniques with an AssessAll assessment. Participants take it before the workshop, so you can tune the emphasis to the room; they retake it afterwards, so you can show the client what actually moved. Better-targeted sessions, and evidence that wins the next booking.
- Consultative Selling & Client AdvisoryView assessment ↗
- Objection HandlingView assessment ↗
- Discovery & Questioning SkillView assessment ↗
Nothing quite fits? Create your own assessment on AssessAll, or ask the AssessAll team to build one around this programme’s objectives for you.
That is the design work already done for you — research, session plans, slides, activities and assessments. Spend it facilitating, selling your next programme, or simply switching off.
The honest comparison
| Building it yourself | This toolkit | |
|---|---|---|
| Time to a deliverable programme | 60–120 hours of design | Ready today |
| Session plan with timings | Built from scratch | Included, minute by minute |
| Activities, role plays, cases | Hunted down one by one | Written for this programme |
| Assessment and feedback | Often skipped | Instruments and forms included |
| Virtual delivery version | A second project | Guide included |
| Cost | Your weekends | One payment |
Made for people who stand at the front of the room
Sales trainers and consultants
Move up from selling-skills workshops to a sales leadership programme you can quote to sales directors this week.
Sales enablement and L&D teams
Give every newly promoted team leader the same coaching language and pipeline review discipline across regions.
Growing businesses
Develop the first layer of sales managers in-house, using their own pipeline as the learning material.
18 years in real training rooms, packaged for yours.
Bodhih Training has designed and delivered corporate programmes since 2008 — for first-time managers, sales teams, leadership cohorts and whole organisations. These toolkits are that reach, distilled: the structures, activities and materials that hold up in front of real participants, written so another trainer can pick them up and deliver with confidence.
Three steps from here to the room
- STEP 1
Buy in two minutes
Name, email, pay with UPI, card or netbanking. No account to create.
- STEP 2
Download instantly
Your download page opens at once, and a permanent link lands in your inbox.
- STEP 3
Brand it and deliver
Every file is editable Word or PowerPoint. Add your logo, your examples, and run it.
Coach the coaches. Starting Monday.
The design, the pipeline templates and the role plays are ready. Download it, put your name on it, and spend your energy on the live deal coaching that makes the room come alive.
Licensed to the buyer to deliver this programme to their own participants and clients, in person or online, and to adapt and brand the material. Reselling or redistributing the files is not permitted.
The rest of the Bodhih family, when you need it
Make the workshop last beyond the room
A workshop is two days; the behaviour change takes months. Jobulary turns assessment evidence into a focused individual development plan (IDP) — a few quarterly objectives built on real work, re-measured honestly. Give every Sales Training Techniques participant a plan to carry forward.
IDPs are launching soon — the working demo is free to explore now, no sign-up.
Rather have us deliver it?
If you want Sales Training Techniques run for your organisation by Bodhih Training’s own facilitators — in person, live virtual or blended, customised to your context — we deliver it end to end.
solutions@bodhih.com · +91 99000 11601. Building your own facilitation skills? See Bodhih’s Train the Trainer certification.
What is the SALES model for sales leadership?
SALES is the five-discipline structure of this programme: Set the Standard, Attract and Qualify, Lead the Conversation, Execute to Close and Sustain the Team. It takes a new sales leader from setting expectations through pipeline coaching and deal strategy to building a lasting sales culture.
Is this sales skills training or sales leadership training?
It is sales leadership training. It is designed for the people who manage and coach sellers — pipeline reviews, qualification rigour, deal strategy and recognition culture — rather than teaching individuals how to sell.
Can this sales training be delivered virtually?
Yes. The Virtual Delivery Guide adapts the programme for two full online days or four half-days over two weeks.
What exactly do I get in the Sales Training Techniques trainer toolkit?
14 editable files: Training Design Document, Facilitator Guide, Slide Deck — Simple Backup, Slide Deck — Main, Virtual Delivery Guide, Participant Workbook, Pre-Work Material, Case Studies, Role-Play Scenario Pack, Quick Reference Cards, Assessment Instruments, Participant Feedback Form, Certificate Template, Marketing Toolkit. Word and PowerPoint formats, so you can add your own branding and examples — and a single ZIP to download everything at once.
How much does the Sales Training Techniques toolkit cost?
₹2,999 including 18% GST for buyers in India, or $29 for buyers outside India. One-time payment, no subscription, with an automatic invoice.
How and when do I receive the files?
Immediately. Your download page opens the moment payment succeeds, and a permanent download link is emailed to you. The link works from any device without a password.
Can I deliver this programme to my clients and put my own logo on it?
Licensed to the buyer to deliver this programme to their own participants and clients, in person or online, and to adapt and brand the material. Reselling or redistributing the files is not permitted.
How can I measure what participants learn in Sales Training Techniques?
The toolkit includes its own assessment instruments and feedback form. For a scored pre- and post-workshop measure, pair it with an assessment from AssessAll, Bodhih's sister assessment platform — for example Consultative Selling & Client Advisory or Objection Handling. If nothing fits, you can build your own assessment on AssessAll or ask the AssessAll team to create one for you.